- マス・コミュニケーション研究 (ISSN:13411306)
- vol.83, pp.75-93, 2013-07-31 (Released:2017-10-06)
This article discusses what type of analysis can be carried out to examine gender and media issues in the online age. Behind this discussion are two facts: the number of Japanese women working in mass media that have a position where they can express their opinions has not grown dramatically over the past 30 years while the number of Japanese women who publicly express themselves in the online space has increased over the past 10 years. Given these facts, this article: 1) clarifies the purposes and viewpoints of the analysis - mainly by researchers in countries where English is spoken - of women who express themselves in the online space, and 2) clarifies the framework for researching and examining online cultural activities of Japanese women, who have often not been given opportunities to express themselves in the traditional media.