著者

山田 広明 橋本 敬

出版者

一般社団法人 人工知能学会

雑誌

人工知能学会論文誌 (ISSN:13460714)

巻号頁・発行日

vol.30, no.2, pp.491-497, 2015-03-01 (Released:2015-03-17)

参考文献数

11

被引用文献数

2

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In order to investigate the formation mechanism of community activity, we constructed an agent-based model based on a scenario driven by subjective norm and self-efficacy utilizing a community task game. The model demonstrated the spontaneous formation of community activity. The formation and expansion were driven by two mechanisms: (1) self-efficacy maintained participation of agents having a neutral attitude towards community activity, (2) subjective norm caused an increase in participation by involving other adjacent neutral attitude agents. We suggest a reasonable strategy promoting the spontaneous formation of community activity on the basis of this mechanism.