著者

中藤 保則

出版者

信州短期大学

雑誌

信州短期大学研究紀要 (ISSN:09182780)

巻号頁・発行日

vol.9, no.1, pp.66-76, 1997-07

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In Oct.1997,an enormous new company will be established in the industrial field of the Amusement industry.This is becauae SEGA ENTERPRISES Co and BANDAI Co. will merge. SEGA is the leading company of the Amusement industry and BANDAI is one of the biggest companies in the toy industry. In recent years, "SEGA" and the several other companies,such as "NAMCO", "TAITO" and "CAPCOM" have become well known. Their products and characters are very famous even among the young generation. But 10 or 15 years ago only a few businessmen knew abut these companies. The Amusement industry is one which has been growing rapidly. The purpose of this report is to clarify the expansion of the Amusement Industry in Japan.