著者

HU Hui-Jiun YEN Jen

出版者

日本デザイン学会

雑誌

デザイン学研究 (ISSN:09108173)

巻号頁・発行日

vol.57, no.5, pp.99-108, 2011

参考文献数

47

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Internet is a media for information exchange and experience transmission. The purpose of a website is to conduct the most efficient communication with the biggest group. For most of people nowadays, Internet is a livelihood necessity instead of a professional noun. As Internet users own more domination and options, they would disregard the information irrelevant to the products or information with which they are uninterested in. On the contrary, they could make free propaganda without any profits for the information or products at which they are interested in. In order to design an excellent system image, the designer should make the user's model compatible with the underlying conceptual model, the design model. In this study, we demonstrate a methodology for extracting and analyzing mental models by mixed method:IQA approach is based on the desire to combine the complementary strengths of qualitative and quantitative research. After comparing different mental models of web design team and Internet user, we can conclude that the web design team is analysis-orientated and self actualization-orientated; conversely Internet user is speed & efficiency-orientated and opposing negative images of web advertisement.

著者

HU Hui-Jiun YEN Jen

出版者

日本デザイン学会

雑誌

デザイン学研究 (ISSN:09108173)

巻号頁・発行日

vol.56, no.5, pp.55-64, 2010

参考文献数

35

被引用文献数

1

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As the Internet has already been integrated into human life in 21st century, how to design an easy-to-use Human-Computer Interaction (HCI) has become an important issue. The designer will follow the conceptualization in one's own mind to design system image. What is the mental model of designer toward website construction? We use the Interactive Qualitative Analysis (IQA) approach to conduct a qualitative data-gathering, analysis and examination made by expert participants. The findings show that first, design models among web design team members are in high accord and BD, EC, TP, SA, WP, VD, PM and OM are key influence factors on website construction to be considered. Second, the web design team are analysis-orientated and self actualization-orientated in their mindmap. Third, VD is influenced by WP, TS and PM on website construction.