著者

樋口 喜昭

出版者

日本マス・コミュニケーション学会

雑誌

マス・コミュニケーション研究 (ISSN:13411306)

巻号頁・発行日

no.84, pp.67-88, 2014-01-31

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This paper first examines how the Japan Broadcasting Corporation broadcasted in each region prior to the Pacific War, and how they regarded regional characteristics in each broadcast, based on data from journals such as The Japan Broadcasting Corporation journal from that time, in order to clarify discussion of locality in broadcasts prior to the Pacific War. From this research, it is clear that the locality of early radio broadcasts in Japan had three different aspects as follows: 1) the locality of broadcasting that existed initially, 2) the subsequent centralization of Japanese Broadcasting, and 3) the resumption of local broadcasting for wartime emergency broadcasts. The first aspect stemmed from the fact the Corporation organized entertainment centered programs and had been trying to provide programs to suit the taste of listeners in each region. The second aspect stemmed from the fact when the ratio of program leadership grew nationwide, regionalism in broadcasting was often emphasized by the Corporation through strengthening central control, and it was possible to broadcast relative to the political background of the time. The third aspect stemmed from the fact since it had become necessary to acknowledge practical issues such as increased production and promotion of the war, local broadcasts were once again emphasized. The first and third aspects prioritize local circumstances in broadcasting for different reasons. However, the second aspect deals with standardized local broadcasts, used by the Corporation, to influence the Japanese public.