- 著者
- Jing-Ming SHIU Masanori YASUMOTO
- 出版者
- グローバルビジネスリサーチセンター・東京大学MERC
- 雑誌
- Annals of Business Administrative Science (ISSN:13474464)
- 巻号頁・発行日
- vol.15, no.5, pp.239-250, 2016-10-15 (Released:2016-10-16)
- 参考文献数
- 26
- 被引用文献数
- 4 3
The open source community (OSC) is a place to develop collective knowledge available to anyone, thereby inevitably engendering free riders. Despite this, many firms have contributed to OSCs. This study examines 10 Android smartphone manufacturers between 2010 and 2013 with regard to their (a) source code contributions and the relation of those contributions to (b) time to market as measured by the release of their first Android smartphones. The results of the analysis are divided into the following two groups: (A) a group that released smartphones faster than their competitors through source code contributions and (B) a group that made few source code contributions and was slower to release smartphones than group (A). In addition, in a few years, some firms were observed to have move from group (B) to group (A).
- 著者
- Ryusuke Kosuge Jing-Ming Shiu
- 出版者
- Global Business Research Center
- 雑誌
- Annals of Business Administrative Science (ISSN:13474464)
- 巻号頁・発行日
- pp.0190325a, (Released:2019-05-31)
- 参考文献数
- 13
- 被引用文献数
- 1
Even when customers are satisfied, they could be having experiences not intended by the company. By comparing dyad relationships between headquarters and stores of a Japanese auto dealer company, this paper examines how decision authority on touchpoints should be distributed to create a superior customer experience. Overall, decision authority was distributed towards stores; however, two stores known for high-quality customer experiences had headquarters exercise decision authority on brand promotion touchpoints. Further, these two stores adapted interpersonal touchpoints to brand promotion touchpoints created by headquarters. In short, from a brand perspective, it is desirable to differentiate decision authority while achieving consistency between touchpoints.