Social, in the field of information circulation in today's society, penetrate quickly as the community where social media called consumers generation dispatch model media (CGM) are new and give big influence in each field. In this report, I considered an inflection example in business of social media for the purpose of utilizing set intellect of social media from the viewpoint of information sharing. And I argued about the effectiveness and possibility by the company use of the social media that were information system and set intellect of the network.