著者

鈴木 康治

出版者

経済社会学会

雑誌

経済社会学会年報 (ISSN:09183116)

巻号頁・発行日

vol.40, pp.156-165, 2018 (Released:2021-04-01)

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Consumer society has been discussed for a long time in the theoretical framework of a dichotomy between consumerism and anti-consumerism. Consumerism can be defined as personal mentalities and/or social trends actively pursuing quantitative expansion or qualitative sophistication of consumption activities. Now the existence of the third stance for consumption is pointed out theoretically. It is called non-consumerism, which is characterized by having the social effect to stabilize consumer lifestyle. The aim of this paper is to empirically demonstrate that cleanliness has some stabilizing effects on consumer lifestyle through estrangement from purchasing activities. So, in this regard, cleanliness can be viewed as one of the key factors carrying non-consumerism effects. The data from a survey of consumer life in the 21th century, which was conducted in the Tokyo area in 2016, was used for both a multiple regression analysis and a logistic regression analysis. The both analyses use two cleanliness scales called “organizing cleanliness” and “averting cleanliness” as explanatory variables. The result of analyses suggests that organizing cleanliness has certain, albeit limited, effects in stabilizing consumer lifestyle.

著者

鈴木 康治

出版者

経済学史学会

雑誌

経済学史研究 (ISSN:18803164)

巻号頁・発行日

vol.52, no.2, pp.83-99, 2011 (Released:2019-08-20)

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Defoe definitely agrees that luxury is a vice, though he also recognizes that luxury as a consumptive action entails economic benefits for the political society. Furthermore, he realizes that the conspicuousness of riches in consumptive actions can have morally restraining effects on the common people. The central theme of this article is to distinguish Defoe’s implications for the consumption theory from his discourses on luxury. For this purpose, it is expedient to focus on Defoe’s considerable regards for the English gentry, because it can clarify his luxury discourse in the social context wherein luxury is to be clearly comprehended as a consumptive action. When logically integrated with the gentry discourse, the luxury discourse represents the consumption theory in eighteenth-century England. Moreover, it is notable that morality is included in economic activities in Defoe’s luxury discourse. Defoe struggles to find a cohesive logic in his social theory closely relevant with the structural change of his time. In this contemporary dynamics, it is the gentry comprising virtuous individuals with riches and intelligence that he expects to find as the leading entity governing the new hierarchical order to be settled with the quality and quantity of their consumptive actions. Thus, it is safe to say that Defoe’s theory of consumption correctly grasps the social order newly established in eighteenth-century England. JEL classification numbers: B 31, Z 19.

著者

鈴木 康治

出版者

経済学史学会

雑誌

経済学史研究 (ISSN:18803164)

巻号頁・発行日

vol.52, no.2, pp.83-99, 2011-01-31

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Defoe definitely agrees that luxury is a vice, though he also recognizes that luxury as a con- sumptive action entails economic benefits for the political society. Furthermore, he realizes that the conspicuousness of riches in consumptive actions can have morally restraining effects on the common people. The central theme of this article is to distinguish Defoe's implications for the consumption theory from his discourses on luxury. For this purpose, it is expedient to focus on Defoe's considerable regards for the English gentry, because it can clarify his luxury discourse in the social context wherein luxury is to be clearly comprehended as a consumptive action. When logically integrated with the gentry discourse, the luxury discourse represents the consumption theory in eighteenth-century England. Moreover, it is notable that morality is included in economic activities in Defoe's luxury discourse. Defoe struggles to find a cohesive logic in his social theory closely relevant with the structural change of his time. In this contemporary dynamics, it is the gentry comprising virtuous individuals with riches and intelligence that he expects to find as the leading entity governing the new hierarchical order to be settled with the quality and quantity of their consumptive actions. Thus, it is safe to say that Defoe's theory of consumption correctly grasps the social order newly established in eighteenth-century England.

著者

鈴木 康治

出版者

独協大学経済学部

雑誌

独協経済 (ISSN:09189491)

巻号頁・発行日

no.66, pp.1-21, 1997-11