文献一覧: 城西大学経済経営紀要 (雑誌)

This article aims to reexamine the "consumer needs" concept, one of the most common terms in marketing literature. It is often argued that new products can succeed if they meet current "consumer needs" ; however, consumer needs can usually be defined only after the products are found to be successful in the market. Case studies of recent successful new products are collected and analyzed so as to understand how "consumer needs" were detected and developed. Two types of new product developmental methodologies were found ; "Change gap adaptation" and "Combination of different consumption". Implications for marketing managers were advanced.

2017-11-28 21:17:58
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https://ci.nii.ac.jp/naid/110001040157

1 0 0 0 OA 賃金決定理論についての考察と新勢力説の提唱

著者: 武田実
出版者: 城西大学
雑誌: 城西大学経済経営紀要 (ISSN:03866947)
巻号頁・発行日: vol.4, no.1, pp.41-71, 1981-06-30

2017-02-09 02:07:00
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https://ci.nii.ac.jp/naid/110001040084

1 0 0 0 OA 判例からみた柔道整復と医業類似行為

著者: 中村敏昭
出版者: 城西大学
雑誌: 城西大学経済経営紀要 (ISSN:03866947)
巻号頁・発行日: vol.19, no.1, pp.15-41, 2001-03-24

Needless to say, as the number of a person advanced in years increases in Japan, most of the aged men are attacked with various illnesses and go to hospital or clinic. But the number of aged patients who not undergo medical care but want to have a massage or have acupuncture, osteopathy and moxibustion is on the increase. Besides a massage, acupuncture, osteopathy and moxibustion, there is reduction by judo, which you know is one of these treatments. Then, unlike a doctor and a dentist, an osteopath can not be regarded as one of the medical profession. And a nurse, a health visitor, a midwife, a medical radiographer, a dental assistant, a clinical inspector, an eyesight trainer and other medical assistants can assist a doctor or a dentist, but an osteopath can not do so. In a broad sense, what an osteopath treats may be called medical. It may be said that the details of reduction by osteopathy are to treat the person who suffers a fracture or a dislocation or gets a bruise or sprains. But an osteopath must not perform a surgical operation, give medicine and prescribe medicine. In particular, in treating the person who suffer a fracture or a dislocation, he must obtain a doctor's consent. The grater part of the details of osteopathy are extremely provided by administrative ruling or order etc. However, because administrative ruling or order is not clear, the problem has arisen that an osteopath and a plastic surgeon quarrel over their sphere of interest. Therefore, from both medical law and civil law, I made up my mind to study this matter, in which anyone except some scholars has not made a scientific researches recently. In future, I hope that I will publish the results of research in the above matter.

2012-08-28 10:13:43
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https://ci.nii.ac.jp/naid/110001040175

6 0 0 0 教育と経済発展の因果関係について : 発展途上国の教育と人的資源開発の問題を兼ねて

3 0 0 0 IR 日本史上の関東に関する二大問題 : 特に関東人にとって銘記すべき二大問題の意義について

2 0 0 0 OA 日本史上の関東に関する二大問題 : 特に関東人にとって銘記すべき二大問題の意義について

2 0 0 0 OA 浦上博逵・小島照男共訳, 『経済学方法論の新展開 現代経済哲学シリーズ1』, 文化書房博文社, 1991年, xxi+264頁 / 浦上博逵監訳・橋本努訳, 『経済学と科学哲学 現代経済哲学シリーズ3』, 文化書房博文社(近刊)

1 0 0 0 IR 消費を対象とした日本経済史研究の視座にかかわる若干の考察 : ヴェブレンとボードリヤールを参照軸としながら

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1 0 0 0 新商品開発過程における「消費者ニーズ」概念の再検討

1 0 0 0 OA 賃金決定理論についての考察と新勢力説の提唱

1 0 0 0 OA 判例からみた柔道整復と医業類似行為

2 0 0 0 OA 浦上博逵・小島照男共訳, 『経済学方法論の新展開現代経済哲学シリーズ1』, 文化書房博文社, 1991年, xxi+264頁 / 浦上博逵監訳・橋本努訳, 『経済学と科学哲学現代経済哲学シリーズ3』, 文化書房博文社(近刊)