著者

道家 瑠見子 村田 光二

出版者

日本社会心理学会

雑誌

社会心理学研究 (ISSN:09161503)

巻号頁・発行日

vol.23, no.1, pp.104-110, 2007-08-01 (Released:2017-02-08)

被引用文献数

1

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The research into decision-making has shown that people express less regret in a repeating choice than in a switching choice (i.e., the status quo effect). However, recent research has suggested that when a prior experience was negative, less regret was expressed in a switching choice than in a repeating choice (i.e., the reversal of the status quo effect). We conducted a replication using different scenarios to examine the conditions in which those effects would occur. In Experiment 1, we manipulated the valence (positive, negative) of a prior experience and asked the participants to rate how much regret they thought the decision-maker would have felt. As predicted, the status quo effect occurred in the positive-experience condition, and the reversal of it occurred in the negative-experience condition. In Experiment 2, we manipulated the levels of the decision-maker's responsibility. The results suggested that a stronger reversal effect was observed in the high responsibility condition. The limitation and the implication of these findings for regret research are discussed.