著者
藤島 喜嗣 町田 玲奈
出版者
昭和女子大学
雑誌
昭和女子大学生活心理研究所紀要 (ISSN:18800548)
巻号頁・発行日
vol.8, pp.35-44, 2006-03-31

The present study investigates the hypothesis that people should overestimate the extent to which their make-up changes are noticed by others. In Experiment 1, female participant who was asked to change her make-up overestimated the number of observers who would be able to notice her make-up change. Neither male nor female observers differed in their ability of noticing actor's make-up change. These results provide the evidence of the spotlight effect in cosmetic behaviors. In Experiment 2, a substantial time delay attenuated the actor's overestimation, but did not attenuate the actor's belief about the observer's ability of detection. It supports an anchoring-and-adjustment interpretation of the spotlight effect. Consistently with prior researches, the spotlight effect in cosmetic behaviors seems to be a kind of egocentiric bias. The implications for interpersonal relationships were discussed.