著者
浅川 雅美 岡野 雅雄
出版者
文教大学
雑誌
湘南フォーラム:文教大学湘南総合研究所紀要 = Shonan Forum : Journal of the Shonan Research Institute Bunkyo University (ISSN:18834752)
巻号頁・発行日
vol.12, pp.139-147, 2008-03-01

This study was conducted in order to examine how the travel brochure of Yonaguni sland promotes the island as a fascinating travel destination. For this purpose, the entire text of the brochure in its original form was used as text data and “main words” were extracted from it through morphological analysis. Further, the tuples of the main words and the words in concord with it were also extracted. The result demonstrated that the most frequent descriptions made using the main words and the tuples of the main words concerned the island’s natural resources, followed by descriptions of places where scenes from a TV drama were filmed. However, the brochure included comparatively few descriptions on cultural resources. Further, the points of interest of Yonaguni Island in the brochure were defined in terms of two main dimensions, i.e., the island’s “peculiarity” and its “adventurous and exciting nature.

言及状況

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浅川雅美・岡野雅雄「与那国島の観光パンフレットの訴求内容分析」https://t.co/9NyYLas04R テキスト・マイニングによる分析。自然資源とドラマへの言及が多く歴史・文化への言及は少ない。 https://t.co/KYDoISZFo3

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