著者
森 康浩 小林 翼 安保 芳久 大沼 進
出版者
日本社会心理学会
雑誌
社会心理学研究 (ISSN:09161503)
巻号頁・発行日
vol.31, no.3, pp.160-171, 2016-03-18 (Released:2016-03-28)
参考文献数
42
被引用文献数
2

The purpose of this study is to investigate extrinsic and intrinsic motivation factors relating to long-term household energy-saving behaviors. Sixty-nine households from Asahikawa City, Japan, participated in a one-year energy-saving project, reporting monthly actual energy use of electricity, gas, and paraffin oil. Participating households also completed a questionnaire at the beginning, the half-way point, and upon completion of the one-year project. Results showed that intrinsic motivation such as enjoyment and interest impacted both self-reported and actual energy use. Moreover, intrinsic motivation at 6 months had an effect on behavior at one year. Meanwhile, extrinsic motivation, provided in the form of points, failed to impact behaviors, although extrinsic motivation at 6 months affected intrinsic motivation at one year. The role of extrinsic motivation as initial participation encouragement, and the effect of intrinsic motivations on long-term behavior are discussed.
著者
北梶 陽子 曽根 美幸 佐藤 浩輔 小林 翼 大沼 進
出版者
日本社会心理学会
雑誌
社会心理学研究 (ISSN:09161503)
巻号頁・発行日
vol.32, no.2, pp.115-122, 2016

<p>This study investigated the effects of imagining others on cooperation in a one-shot Prisoner's Dilemma (PD) game. There are two ways to imagine others' perspectives: "imagining the other" or considering how the other person feels, and "imagining the self" or projecting oneself onto the other person. Participants were assigned to one of three conditions: a) the imagining-other condition, b) the imagining-self condition, and c) the control condition (thinking about a landscape). Participants played a one-shot PD game and completed the social value orientation (SVO) scale, which measures one's cooperative tendency. Results showed that the cooperation rate was higher in the imagining-other condition, and participants in the imagining-other condition expected that the partner would cooperate and that the partner thinks they would cooperate. In contrast, in the imagining-self condition, no significant differences were observed about these variables. Furthermore, the cooperation rate increased mediated by two-way expectations in the imagining-others condition, while it was not observed in imagining-self conditions. These results show the importance of imagining others not as a reflection of self, in increasing expectation of mutual cooperation and promoting cooperation.</p>
著者
北梶 陽子 曽根 美幸 佐藤 浩輔 小林 翼 大沼 進
出版者
日本社会心理学会
雑誌
社会心理学研究 (ISSN:09161503)
巻号頁・発行日
vol.32, no.2, pp.115-122, 2016-11-30 (Released:2016-11-30)
参考文献数
26

This study investigated the effects of imagining others on cooperation in a one-shot Prisoner’s Dilemma (PD) game. There are two ways to imagine others’ perspectives: “imagining the other” or considering how the other person feels, and “imagining the self” or projecting oneself onto the other person. Participants were assigned to one of three conditions: a) the imagining-other condition, b) the imagining-self condition, and c) the control condition (thinking about a landscape). Participants played a one-shot PD game and completed the social value orientation (SVO) scale, which measures one’s cooperative tendency. Results showed that the cooperation rate was higher in the imagining-other condition, and participants in the imagining-other condition expected that the partner would cooperate and that the partner thinks they would cooperate. In contrast, in the imagining-self condition, no significant differences were observed about these variables. Furthermore, the cooperation rate increased mediated by two-way expectations in the imagining-others condition, while it was not observed in imagining-self conditions. These results show the importance of imagining others not as a reflection of self, in increasing expectation of mutual cooperation and promoting cooperation.
著者
小林 翼 大沼 進 森 康浩
出版者
一般社団法人環境情報科学センター
巻号頁・発行日
pp.37-42, 2014 (Released:2014-12-03)
参考文献数
9

家庭での省エネルギー行動を普及させる取り組みは多いが,長期に渡る質的な変化について追跡した研究は希少である。本研究では一年間にわたる省エネプロジェクト参加者の質的側面の時系列的変化を探索的に明らかにすることを目的とし,グループインタビューにおける参加者の発言内容をテキストマイニングによって分析を行った。その結果,最初の半年では事前に提示された行動項目について,金銭的なこと,暖房に関すること,取り組みの効果の実感しやすさなどに関する内容が多く発言されていたが,一年経過後では,自分だけでなく家族全体も含めて変われたことや,エネエコ診断にない新たな項目への挑戦などに関する発言が増えていた。