著者
鈴木 貴士 村山 朗 緒方 敦 横山 暁
出版者
日本行動計量学会
雑誌
行動計量学 (ISSN:03855481)
巻号頁・発行日
vol.48, no.1, pp.17-28, 2021 (Released:2021-11-10)
参考文献数
24

It is not easy for companies to know how consumers react to advertisements. In recent years, the idea of occasion recognition has been proposed as a method for knowing the advertising effect. This is a state in which consumers remember the situation when they see an advertisement, and it is considered that the advertisement effect is higher in this state. However, a questionnaire survey is required to observe the occasion cognition. In the present research, we estimate the consumers who are in the occasion cognitive state by measuring the operation status of mobile phones. It is possible to identify the layer (digital occasion clusters) that are presumed to be occasion cognition without conducting a survey.
著者
山 朗
出版者
九州大学
雑誌
經濟學研究 (ISSN:0022975X)
巻号頁・発行日
vol.69, no.5, pp.105-127, 2003-03-31
著者
本間 大輔 窪内 篤 山本 泰司 畑山 朗 木村 克俊
出版者
Japan Society of Civil Engineers
雑誌
海洋開発論文集 (ISSN:09127348)
巻号頁・発行日
vol.21, pp.927-932, 2005 (Released:2011-06-27)
参考文献数
1
被引用文献数
1 1

On September 8, 2004, Typhoon No.0418 (Typhoon Songda) moved north along the western coast of Hokkaido, bringing high winds to wide areas in the storm zone. Omori Bridge, a 429-m-long I-girder bridge on National Highway 229, suffered the collapse of a 159-m-long section. The bridge spanned a reef that is surrounded by wave-dissipating blocks on the seaward side and precipices on the landward side. On the day of the collapse, waves were extremely high and winds were strong, and abnormal tide levels were attributed to the effect of the local topography. In this research, hydraulic model tests were performed to study the damage mechanism of the bridge and the wave forces that acted on it, in order to assess the safety of the truss bridge that will be erected for temporary restoration. The splash patterns were also examined to determine the conditions under which vehicles can safely run after the restoration.