著者

吉田 政幸 小笠原 悦子

出版者

びわこ成蹊スポーツ大学

雑誌

研究紀要 (ISSN:13489399)

巻号頁・発行日

vol.8, pp.67-77, 2011

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The issue of a sport team's promotion to a higher league has been investigated primarilyfrom the spectator's perspective. Although recent few studies highlight the importance of localresidents on this topic, the effects of various moderating variables on local residents' decisionmaking processes still remain unexplored. The current study is one of the first attempts to( 1)develop measures for capturing three dimensions( cognitive, affective, and conative aspects) oflocal residents' attitudes toward a professional sport team promoted to a higher league and( 2)examine the effects of significant moderating variables (i.e., gender, age, and willingness tosupport the home team) on the cognitive attitudes-behavioral intentions chain and on theaffective attitudes-behavioral intentions chain. Data were collected from local residents (n =180) at two large shopping malls located in the franchise area of a professional soccer teamthat was promoted to the J-League Division Ⅱ in the 2009 season. The results indicate that theeffect of cognitive attitudes on behavioral intentions was stronger for older people than foryounger people. The research findings, managerial implications, limitations, and directions forfuture research are discussed.

著者

野口 亜弥 小笠原 悦子

出版者

一般社団法人 日本体育学会

雑誌

体育学研究 (ISSN:04846710)

巻号頁・発行日

vol.65, pp.349-366, 2020 (Released:2020-06-30)

参考文献数

67

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In 2014, after it was decided that Japan would host the Tokyo 2020 Olympic and Paralympic Games, discussions about utilizing sports to tackle social issues, referred to as Sport for Development and Peace (SDP), have increased. Additionally, Japanese policies on women’s participation in business have been reinforced since 2012, when the Japanese cabinet office included it as a key aspect of the nation’s growth strategy. With these trends in Japan, Japan’s Second Basic Sport Plan, established in 2017, included the first strategy for development of women and sports in Japan. Therefore, discussions of how sports can contribute to women’s participation in society have increased. While some previous research has focused on either sports policy or sports and women in general, few studies have been conducted on women and sports in Japanese policy development. Therefore, the present paper examines how the global movement for women and sports and the Japanese national growth strategy can influence women’s position in sports and the perception of gender in sports policy. The data are analyzed historically in an attempt to derive a perception of future directions in Japanese sports policy. The “Development plus sport” and “Sport plus development” models, which categorize development and sport initiatives into 2 categories, were applied in this study as an analytical framework. To understand the global women and sports movement, documents related to the UN, UNESCO, UN Women, IOC and IWG were analyzed. Official documents related to women and sports published by the Japanese government and the government budget concerning women and sports are also examined. The results indicated that the most significant improvement in the relationship between women and sports occurred when both the development and sports sectors were simultaneously interested in using sports to improve gender equality. Many of the previous Japanese sports policies had targeted only women. However, from a “Sport plus development” perspective, it is suggested that a gender and development (GAD) approach needs to be considered in sports policy development. This could result in changes to gendered division of labor, social and organizational structure, and regulation. From the “Development plus sport” perspective, compared to other countries, Japan has not actively used sports to contribute to gender equality in society. SDP projects related to gender that have already been implemented in other countries could be applied to gender issues in Japan.

著者

坂口 結子 /上野 広治 / 平井 伯昌 / 小笠原 悦子

出版者

日本福祉大学スポーツ科学部

雑誌

日本福祉大学スポーツ科学論集 = The Journal of Sport Sciences, Nihon Fukushi University (ISSN:24338117)

巻号頁・発行日

vol.1, pp.67-76, 2018-03-30

著者

D'Amico Rosa Lopez de 小笠原 悦子

出版者

日本女子体育連盟

雑誌

女子体育 (ISSN:02889935)

巻号頁・発行日

vol.57, no.12, pp.6-11, 2015-12