著者

清水 紀宏

出版者

日本体育・スポーツ経営学会

雑誌

体育・スポーツ経営学研究 (ISSN:24323462)

巻号頁・発行日

vol.30, pp.29-41, 2017-03-31 (Released:2019-09-07)

参考文献数

35

著者

宇野 博武

出版者

日本体育・スポーツ経営学会

雑誌

体育・スポーツ経営学研究 (ISSN:24323462)

巻号頁・発行日

pp.360005, (Released:2022-11-22)

参考文献数

29

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Multiple researchers have reported that acquiring new spectators is a significant management issue for J. League clubs. To address this issue, the development of new spectator-sport products must be promoted. Although spectator-sport products have been studied in sport management literature for decades, the actual practices regarding the development of spectator-sport products is not yet fully understood. There seems to be a discrepancy between academia and practical use in terms of how spectator-sport products are perceived, but theoretical examination of the concept of spectator-sport products themselves is also insufficient. The present study aimed to clarify the practices of spectator-sport product development and reexamine existing theoretical models of spectator-sport products through the case study of a new project entitled “Fagiversity”, which succeeded in attracting college students (new participants) at Fagiano Okayama Sports Club. To do so, we collected data through fieldwork centered on semi-structured interviews with the project’s members (N=4).The study results are summarized as follows. The club assessed difficulties in attracting college students to attend home games, even if entrance was free. However, for the project’s target home game, approximately four times more students attended than for regular home games. In addition, the students enjoyed the new benefit that participating in cosplay and other activities at the stadium. This study clarified in detail the process for obtaining ideas and promoting the project. Remarkably, this project’s front staff considered their own products as a method to achieve the club’s objectives. The front staff considered the products is highly flexible because it provided various fun as entertainment. Furthermore, the front staff paid attention to the power balance among spectators who enjoyed different benefits.Based on the above results, we compared the existing concept of spectator-sport products, which is characterized by a concentric circle structure, with the perspective of spectator-sport products in practice sites, and identified the limitation of essentialism in an existing concept. In order to resolve this limitation, we discussed the possibility of a new conceptualization of spectator-sport products based on the perspective of chain mountain-type stadiums proposed by Nakazawa (2015). Future research should clarify the development theory of spectator-sport products through further case studies.

著者

阿部 拓真 木村 和彦 醍醐 笑部 作野 誠一

出版者

日本体育・スポーツ経営学会

雑誌

体育・スポーツ経営学研究 (ISSN:24323462)

巻号頁・発行日

pp.210002, (Released:2021-11-26)

参考文献数

84

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The purpose of this paper is to conduct a literature review on the career of athletes with very high capabilities in their previous or future sports activities in international competitions. Additionally, we elucidate the trends of research on Japan’s athletes’ careers, and clarify future research issues. Papers were selected in accordance with the review procedure, and finally, 43 papers were deemed to fall under the scope of this review and were classified according to their research category.Four categories were generated: “Competition Retirement”, “Support Systems”, “Employment”, and “Career Development”. We then focused on the shift in research interest in the careers of athletes in the “Career Development” category, and after describing the changes, clarified the research issues. The results, in examination of these changes, are summarized by the following three points.1) With regard to research trends from 1996 to 2002, due to the decline of corporate sports, which has contributed to the improvement of Japan’s international competitiveness, the issue of athletes pursuing a second career started to attract more attention and began to be incorporated in research that belongs to the category of “Competition Retirement”.2) Research trends from 2003 to 2010 fell under the categories of “Support Systems” and “Career Development” due to the background of career support systems established by the Japanese government, professional sports bodies, and universities as well as the increased interest in careers for youth players belonging to the J-League.3) As for research trends after 2011, more papers were found which fell into the “Support Systems” and “Career Development” categories in which career support projects by the J-League and the Japanese Olympic Committee were repurposed to focus on athletes’ professional paths. These included founding start-up companies, and also considered re-education as well as the versatility of athletes’ skills. After 2016, studies in the category of “Career Development” have been actively carried out due to the growing momentum for dual career policies and the promotion of university sports in Japan.

著者

宇野 博武 前田 和範

出版者

日本体育・スポーツ経営学会

雑誌

体育・スポーツ経営学研究 (ISSN:24323462)

巻号頁・発行日

pp.370002, (Released:2023-05-17)

参考文献数

45

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Community-based professional sports teams in Japan have played an essential role in regional revitalization. However, teams in provincial cities remain financially unstable and challenging to manage. Furthermore, many of these teams have been severely affected by the COVID-19 pandemic over the past few years. In the present study, we explored factors that enabled two professional sports teams in a provincial city, Fagiano Okayama (J-League) and the Kochi Fighting Dogs (independent professional baseball league), to successfully maintain their operations despite the challenges faced during the pandemic. We conducted semi-structured interviews with both teams to gather information on their COVID-19 countermeasures and analyzed their organizational resilience. The results revealed that the antecedents of organizational resilience for both teams included “social resources,” “entrepreneurial behavior,” “executive leadership,” “internal communication,” “rapid decision-making mechanism,” “excellent human resources,” “commitment of members,” “optimism and tolerance,” and “support from the league.” We also discovered that team-specific considerations, such as “social resources” (i.e., trust with stakeholders), “entrepreneurial behavior” and “executive leadership” as innovative aspects of management, may be significant for the operational success of professional sports teams in provincial cities.

著者

望月 拓実 柴田 紘希 横山 剛士 川崎 登志喜 中路 恭平

出版者

日本体育・スポーツ経営学会

雑誌

体育・スポーツ経営学研究 (ISSN:24323462)

巻号頁・発行日

pp.370001, (Released:2023-03-02)

参考文献数

30

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Due to the increasing enrolment in universities and their role as a hub for lifelong participation in sports, the improvement of the sports life of university students is now positioned as an important issue. A review of previous studies on the sports life of university students identified the following issues: the existence of a quarter of Non-exercisers, half of those who are members of an athletic club exercise six or more days a week, and half of those who are members of a circle use off-campus facilities and bear the financial and time costs. However, no studies have examined these issues according to the characteristics of the university or department to which the students belong. Therefore, the purposes of this study were to examine the sports life of students according to the characteristics of their universities and faculties, and to clarify the details of their actual conditions and issues.A questionnaire survey was conducted at 41 universities across the country, asking questions about current exercise frequency, barriers to exercise, current exercise status, and venues and costs of activity. The participants were categorized by athletic environment into “Members of an athletic club”, “Members of a circle”, “Other exercisers” and “Non-exercisers”. Further analysis was conducted based on three characteristics: the “Establisher”, “University size”, and “Faculty”.As a result of the analysis, the following four points were identified as the actual conditions and issues in the sports life of university students.1: Non-exercisers are most common among students at large universities, public universities, and general faculties.2: There was a high frequency of physical education and sports department activities at medium and small universities.3: Circle students at large universities and private universities do not have access to on-campus facilities, and the cost of their activities is high.4: Students at small universities, public universities and general faculties feel that they do not have the opportunity to exercise.

著者

中路 恭平

出版者

日本体育・スポーツ経営学会

雑誌

体育・スポーツ経営学研究 (ISSN:24323462)

巻号頁・発行日

pp.360004, (Released:2022-10-26)

参考文献数

40

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The purposes of this study were to clarify the actual situation of intercollegiate athletic sports and campus recreational sports at Japanese universities, and to make recommendations regarding university sports management. A questionnaire survey was conducted by mail on 760 universities nationwide, and 307 responses were collected.The main results were as follows;1) Both athletic and recreational clubs were more active at national universities, the longest established universities, and large universities.2) University support for athletic clubs was prevalent at private universities and the medium length established universities.3) The participation rate in athletic clubs was higher among national universities and the medium length established universities, and lower among private universities and recently established universities. The participation rate in recreational clubs was higher among public universities, recently established universities, and colleges.4) Many athletic associations sponsored intramural sporting programs at national universities.5) Universities that open their on-campus athletic facilities to the general students were most common among national and public universities.Based on the above results, the following three points were proposed: 1) in case of universities where athletic teams have exclusive use of on-campus facilities, practice schedules should be reduced to allow time for general students to use the facilities; 2) the type and number of intramural sporting programs should be increased to give general students opportunities to participate in sports; and 3) sports goods rental systems should be implemented to make convenient use of open facilities.

著者

宇野 博武 山口 志郎

出版者

日本体育・スポーツ経営学会

雑誌

体育・スポーツ経営学研究 (ISSN:24323462)

巻号頁・発行日

pp.370003, (Released:2023-05-18)

参考文献数

57

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This study aimed to objectively and quantitatively explore domestic professional sports management research by conducting an integrative literature review, including the clarification of research topics and trends and a discussion of future research agendas. A total of 113 articles were collected from seven Japanese journals related to sport management research. Topic modeling based on Latent Dirichlet Allocation was applied to analyze the research topics. After topic modeling, the articles were aggregated by 16 research topics: Spectator behavior, consumer behavior and intention, product and spectator characteristics, sponsor and brand, attendance and spectating frequency, spectating needs, top sports players, youth and rookie players, human resource development, profitable business and governance, economic value and impact, organizational studies and globalization studies, stakeholder, community/local and life, league management, and others. Of these, the number of articles in spectator-related research topics accounted for 41.6% of all articles. However, an increasing trend of published articles on research topics other than spectator-related topics was observed after 2011. Consequently, owing to the insufficient yet essential amount of studies that were indicated by the above research trends, future research promoting professional sports management research based on a life-studies approach is necessary.

著者

齊藤 隆志

出版者

日本体育・スポーツ経営学会

雑誌

体育・スポーツ経営学研究 (ISSN:02897032)

巻号頁・発行日

vol.15, no.1, pp.1-16, 1999-12-15

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I set the following purposes for this study, (a)research the factor structure of core benefit exploratory, (b)describe the product function on a game-by-game basic for the core benefit. The data of questionnaire from concerning the core benefit was collected 962. Factor analysis was conducted to the data, and six factors were extracted: (1)Competition result, (2)Game content, (3)Ceremony, (4)Learning, (5)Media, (6)Merrymaking. According to interpreting in the factors, the benefit which spectators enjoyed in the stadium is classified into two parts: Sports Level and Entertainment Level, in addition, the "Sports Level" was classified into two parts: Game Level and Sports Related Events Beside the game. And then I reasoned that Competition result factor, Game content factor, and Learning Factor were in the Game Level. Ceremony Factor was in the Sports Related Events Beside the game, and Media Factor and Merrymaking Factor were in the Entertainment Level. The NBA had high benefits which were Game contents, Ceremony, Merrymaking and Media. It was an excellent product with which spectators could enjoy its well-balaced entertainment and sport. All Star soccer game and Goodwill soccer games had high benefits which were Learning and Merrymaking. The Universiade was a good and well balanced benefit product. The V-league had high benefits which were Competition result and Ceremony. The J-league had high benefits which were Competition result, Media and Merrymaking. Vocational rugby game had a high benefit which was Media. International volleyball game and Japan basketball league were porducts without any feature.

著者

間野 義之 庄子 博人 本目 えみ

出版者

日本体育・スポーツ経営学会

雑誌

体育・スポーツ経営学研究 (ISSN:02897032)

巻号頁・発行日

vol.25, pp.17-23, 2012-01-31

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The present research aimed to clarify the changes in financial expenditures and the number of users of public sport centers before and after the introduction of compulsory competitive tendering (CCT) in one city in Japan as a case study, and to compare performance data before and after the introduction of CCT. The "before CCT" data were collected in 2003, 2004 and 2005, and the "post-CCT" data were collected in 2006, 2007, 2008 and 2009. The mean number of users of public sport centers after CCT was significantly higher than that before CCT. Mean financial expenditures after CCT were significantly lower than those before CCT.

著者

広岡 勲 下村 道夫

出版者

日本体育・スポーツ経営学会

雑誌

体育・スポーツ経営学研究 (ISSN:24323462)

巻号頁・発行日

vol.34, pp.25-43, 2021-12-15 (Released:2021-12-24)

参考文献数

16

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Sumo dates back approximately 350 years to the Edo period. The sport is rich in history and tradition, and has always played an influential role in Japanese society. However, in recent years, the number of violent incidents involving sumo athletes outside of the ring has been increasing. These incidents have placed a spotlight on the Japan Sumo Association and led to a higher demand for more rigorous risk management approaches. This study aims to evaluate the effectiveness and practical application of current risk management for preventing cases of violent assault in sumo and to elucidate the steps being taken by the Japan Sumo Association to achieve this.Past violent incidents were investigated to evaluate the effectiveness of current risk management approaches and analyze how these approaches have been applied as a countermeasure. To evaluate the effectiveness of current risk management approaches, all risk events were extracted from both external and internal sources, using the Risk Breakdown Structure, a tool for structuring the risk process. Two main external events are sumo’s traditional customary system and the living environment of sumo athletes. Internal events include the sumo athletes’ physicality, personalities, and mind-set. The validity of these events was reviewed by conducting interviews. The practical application of current risk management approaches was analyzed using self-evaluations and questionnaires.The results revealed no significant problems in the practicality of current risk management approaches; however, defects were found in the application of countermeasures. These findings suggest that the Japan Sumo Association needs to review its current risk management approaches to reduce the number of violent incidents involving sumo athletes and implement more effective measures.

著者

佐野 孝

出版者

日本体育・スポーツ経営学会

雑誌

体育・スポーツ経営学研究 (ISSN:24323462)

巻号頁・発行日

vol.36, pp.77-87, 2023-03-01 (Released:2023-03-01)

参考文献数

25

著者

山下 博武 柳沢 和雄

出版者

日本体育・スポーツ経営学会

雑誌

体育・スポーツ経営学研究 (ISSN:24323462)

巻号頁・発行日

vol.31, pp.25-39, 2017-10-31 (Released:2019-09-07)

参考文献数

32

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The purpose of this study is to clarify how are the business operations of employees managed in professional sports organizations. Considering this purpose, interviews were conducted with four employees in business operations. The contents of this study are summarized as follows:  (1)The actual condition of “human resource management”(HRM), such as “personnel recruitment,” “job assignment and transfer,” “ability development,” “work time management,” “personnel evaluation,” and “salary administration” for the business operations of employees of certain professional sports organizations were confirmed.  (2)It was revealed that an employee in business operations was forced to quit his job due to the HRM of the professional sports organization, and that the employees in business operations are frequently transferred between professional sports organizations.  (3)From the above study finding, it was considered that the problem of capacity development of employees in business operations is HRM, that it cannot retain the employees in business operations of the professional sports organization.  (4)It is suggested that the professional sports organization executes these HRM as is experiencing instability in management due to the professional sports organization competing in the professional sports league.  (5)On the other hand, this research found two J League clubs that have successfully retained its employees in business operations. Therefore, as a future research, the following case study was presented, based on the research question: “How and why does the professional sports organization undertake HRM to encourage the retention of the employees in business operations.”

著者

醍醐 笑部 木村 和彦 作野 誠一

出版者

日本体育・スポーツ経営学会

雑誌

体育・スポーツ経営学研究 (ISSN:24323462)

巻号頁・発行日

vol.32, pp.25-47, 2019-02-28 (Released:2019-09-07)

参考文献数

44

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There are few studies on spectator sports that analyze people’s conversations or expressions from watching games. The aim of this study was to measure sports appreciation ability and to investigate the different types of programs that support spectators(henceforth, “participants” in the context of programs). The types of programs that were assumed to exist are “the one-sided explanation-type program,” “the communication-type program,” and “the workshop-type program.” In this study, the workshop-type(WS)and the communication-type(COM)programs were investigated in the context of university ballet classes. These programs were different in regard to the degree of verbal expression of sports appreciation that participants shared during each program.  As a result, about half of the participants in both groups had had a previous ballet experience. On the other hand, over 10% of the participants replied that they were still taking ballet lessons. More than 30% of the participants had never taken ballet classes.  Sports appreciation ability was measured in two ways: by having the participants evaluate it themselves, and by having others evaluate it. In the analysis of own evaluation, it became clear that three sports appreciation abilities(the ability to formalize, the ability to be objective, and the ability to concentrate on information), which seem important for expression, were higher in the COM program participants than the corresponding abilities in the WS program participants.  The program involving a low degree of expression(the WS program)elicited lower expressions than the program involving a high degree of expression(the COM program). It was suggested that expressions are related to sports appreciation ability.  This investigation did not clearly reveal whether the WS program increased sports appreciation ability. However, the participants in the WS program had a significantly higher degree of satisfaction with the program.

著者

宇土 正彦

出版者

日本体育・スポーツ経営学会

雑誌

体育・スポーツ経営学研究 (ISSN:24323462)

巻号頁・発行日

vol.10, no.1, pp.1-6, 1993-10-15 (Released:2018-01-18)

被引用文献数

3

著者

中村 祐司

出版者

日本体育・スポーツ経営学会

雑誌

体育・スポーツ経営学研究 (ISSN:24323462)

巻号頁・発行日

vol.27, pp.55-61, 2014-02-20 (Released:2018-01-18)

著者

張 世昌 崔 鍾弼

出版者

日本体育・スポーツ経営学会

雑誌

体育・スポーツ経営学研究 (ISSN:24323462)

巻号頁・発行日

vol.11, no.1, pp.25-34, 1995-03-15 (Released:2018-01-18)

著者

荒川 勝彦

出版者

日本体育・スポーツ経営学会

雑誌

体育・スポーツ経営学研究 (ISSN:24323462)

巻号頁・発行日

vol.14, no.1, pp.15-23, 1998-03-15 (Released:2018-01-18)

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本研究の目的は、1996年に放送されたテレビスポーツプログラムを分析することであった。資料は、1996年1月1日から12月31日までの朝日新聞テレビ番組欄であった。NHK総合、NHK教育、日本テレビ、TBSテレビ、フジテレビ、テレビ朝日、テレビ東京、NHK衛星第1、NHK衛星第2、WoWoWの10局を調査した。スポーツ種目別に1年間の放送時間を集計した。また、ゴールデンタイムにおけるスポーツプログラムの分析も行った。本研究では、ゴールデンタイムは、午後7時から午後10時までとした。得られた結果は、次のことがらであった。1)1996年のテレビスポーツプログラムの総放送時間は、562,692分であった。このうち衛星放送は、263,436分で総放送時間の46.8%であった。2)アトランタオリンピックの実況時間は、43,087分であった。このうち衛星放送は、23,090分であった。3)1996年に放送されたスポーツ種目数は、74種目であった。4)放送時間の最も多い種目は、野球で78,139分であった。2位はゴルフで57,946分、3位はサッカーで52,850分、4位はオリンピック総合で49,391分、5位は相撲で44,992分であった。5)ゴールデンタイムで、放送時間の最も多い種目は野球で28,483分であった。2位はサッカーで17,787分、3位は、スポーツバラエティーで7,782分であった。

著者

樫山 祐子 柳沢 和雄 東海林 毅

出版者

日本体育・スポーツ経営学会

雑誌

体育・スポーツ経営学研究 (ISSN:02897032)

巻号頁・発行日

vol.20, no.1, pp.45-52, 2006-03-31

著者

荒川 勝彦

出版者

日本体育・スポーツ経営学会

雑誌

体育・スポーツ経営学研究 (ISSN:02897032)

巻号頁・発行日

vol.15, no.1, pp.25-36, 1999-12-15

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The purpose of this study was to analyze TV sports programs televised in 1997. The relevant data had covered the TV program columns in the Asahi Newspaper televised from January 01 through December 31, 1997. Study had been conducted on the ten stations of NHK General, NHK Education, Nippon TV, TBS TV, Fuji TV, TV Asahi, TV Tokyo, NHK Satellite 1, NHK Satellite 2 and WOWOW!. Twelve-month telecast hours had been combined into a total classified by sports events. Analysis had also been made on sports programs in the weekend and Golden time. In this study, eekend were meant to be Saturday and Sunday. Golden time were meant to be from seven through ten o'clock in the evening. Following results were obtained: 1. Total telecast hours of TV sports program in 1997 were 536,977 minutes. The Satellite telecast, among them, were 261, 161 minutes, occupying 48. 6% of total telecast hours. The number of sports events telecast in 1997 was eighty-one. An event occupying the longest hours of telecast was baseball taking 83,956 minutes. Soccer held the second slot having 66,927 minutes, while golf in the third position with 60,247 minutes, while sumo the fourth with 45,105 minutes and motor sports the fifth with 30,825 minutes respectively. 2. Total telecast hours of TV sports program on weekend were 275,432 minutes. The satellite telecast, among them, were 110, 159 minutes, occupying 40.0% of total telecast hours. The number of sports events telecast on weekend was seventy-eight. An event occupying the longest hours of telecast was golf taking 43,062 minutes. Soccer held the second slot haveing 35,839 minutes, while baseball in the third position with 28,268 minutes, while motor sports the fourth with 22,304 minutes and sumo the fifth with 15,875 minutes respectively. 3. Total telecast hours of TV sports programs in golden hours were 96,589 minutes. The satellite telecast, among them, were 63,974 minutes, occupying 66.2% of total telecast hours. The number of sports events telecast in golden hours was forty-one. An event occupying the longest hours of telecast was baseball taking 31,943 minutes, Soccer held the second slot having 15,873 minutes, while basketball in the third position with 7,910 minutes, while sports variety the fourth with 6,950 minutes and golf the fifth with 5,990 minutes respectively.

著者

松岡 宏高

出版者

日本体育・スポーツ経営学会

雑誌

体育・スポーツ経営学研究 (ISSN:24323462)

巻号頁・発行日

vol.21, no.1, pp.41-46, 2007