著者
菅 文彦 古川 拓也 舟橋 弘晃 間野 義之
出版者
Japan Society of Sports Industry
雑誌
スポーツ産業学研究 (ISSN:13430688)
巻号頁・発行日
vol.28, no.1, pp.1_1-1_11, 2018 (Released:2018-02-09)
参考文献数
26

Although previous researches have suggested that Team Identification (Team ID) and Place Attachment are positively correlated, the causal relationship between them has not been clarified sufficiently.    In this research we attempted to verify the hypothesis that “inhabitants who have raised the Team ID will raise Place Attachment, compared to the inhabitants who have not raised it.” The investigation method was a longitudinal survey focused on inhabitants of Imabari City, designed to assess the change in the Team ID and Place Attachment.    The results of the two-way ANOVA showed that there was a significant difference between the Place Attachment of inhabitants who had raised the Team ID and those who had not. Place Attachment of the former increased, and thus the hypothesis was supported.    The causal relationship between Team ID and Place Attachment been clarified by this research, however, the existence and the influence of other parameters have not been clarified. In order to clarify the mechanism between Team ID and Place Attachment, accumulation of expert knowledge will be required.
著者
武藤 泰明
出版者
Japan Society of Sports Industry
雑誌
スポーツ産業学研究 (ISSN:13430688)
巻号頁・発行日
vol.19, no.1, pp.17-23, 2009 (Released:2009-11-05)
参考文献数
5
被引用文献数
1 1

The Nihon Sumo Kyokai has been making local tours in addition to holding its regular tournaments. Until 2001, the tours were sponsored by companies and operated by the Kyokai itself. In 2002, the Kyokai lost the sponsors and it became difficult to maintain the business model of the tour. So, from 2003, the Kyokai decided to change the business model and began to sell each event of the tour to local promoters.  In this paper the background and purposes of the change of the business model are examined, and the influence of this change is considered.  As the result of the change, the Kyokai became free from the financial risk of the tour. But at the same time, the number of events of the tour decreased because the number of local promoters who had ability to take the financial risk of the event was not enough.  The Kyokai has a philosophy of trying to popularize sumo, and local tours are one of the means to attain it. But it seems there is a trade-off between this philosophy and financial risk of local tours. If the Kyokai wants to hedge the risk, the number of events of the local tours will decrease, so the Kyokai will not be able to attain the philosophy. If the Kyokai has a strong will to attain the philosophy and to hold more events, its financial risk will become larger.
著者
小野寺 和也 森本 吉謙 入澤 裕樹 波戸 謙太
出版者
Japan Society of Sports Industry
雑誌
スポーツ産業学研究 (ISSN:13430688)
巻号頁・発行日
vol.30, no.3, pp.3_325-3_329, 2020 (Released:2020-07-24)
参考文献数
11

In recent years, various measuring instruments have been introduced in baseball fields, and various kinds of objective data can be collected immediately. However, the method of utilizing the data in the coaching field is still being searched for. In order to utilize objective data in the baseball coaching scene, it is necessary to examine the relations between various subjective aspects of players and coaches and the objective data. The purpose of this study was to examine the relationship between the feeling of swinging a bat and swing speed, and to obtain a reference for coaching practice and future research. The subjects were five fielders belonging to the X Baseball Team. Subjective evaluation was performed using VAS on the feeling of swinging the bat during 20-23 days of practice. At the same time, the swing speed was measured. The correlation between the subjective evaluation of the feeling of swinging the bat and the swing speed was verified. As a result, no significant correlation was observed in all five subjects. It was suggested that there was no relationship between the feeling of swinging the bat and the swing speed.

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出版者
Japan Society of Sports Industry
雑誌
スポーツ産業学研究 (ISSN:13430688)
巻号頁・発行日
vol.26, no.1, pp.1_191-1_192, 2016 (Released:2016-04-26)
著者
石原 豊一
出版者
Japan Society of Sports Industry
雑誌
スポーツ産業学研究 (ISSN:13430688)
巻号頁・発行日
vol.21, no.1, pp.73-84, 2011 (Released:2011-05-21)
参考文献数
12
被引用文献数
1

Independent baseball leagues were established in Japan after the decline of the industrial league because of the recession in the 1990′s and confusion about the reorganization of the Nippon Professional Baseball (NPB) in 2004. Though four leagues have been inaugurated up to now, their management situation is not strong and several teams face a crisis situation.    This paper discusses a future view of community-based small sports businesses and a strategy for sustenance through comparison of minor league business in Japan and North America, based on fieldwork carried out in 2009 from a perspective that considered independent baseball leagues that have attracted attention in recent years and farm leagues of the Nippon Professional Baseball (NPB) as “Minor Leagues” .    This paper introduces the marketing strategies of MLB utilizing farm teams, and the management of 3A class minor league baseball teams linked to the activation strategy of the franchise city and current states of minor league business differentiated from major league business as an amusement commodity. Furthermore, problems about independent leagues in Japan not yet established as sport businesses are presented.    For the development of minor league business in Japan in the future, it will be necessary to evaluate the commercial value of the NPB’ s farm team and improve cooperation with independent leagues as the talent reservoir.     Considering the decline of corporate sports, the reduction of participants due to falling birthrate, the decrease in popularity of baseball and the subsidy reduction to Olympic sports by journalizing of national projects, the environments surrounding sports in Japan at present are becoming more severe. Though it seems that the role of minor leagues as starting points for the local activation of sports and as receivers of athletes after graduation as well as player supply sources for the top leagues will grow in the future, in these situations a clear view of the future cannot be drawn yet.
著者
川田 裕次郎 河村 剛光 広沢 正孝
出版者
Japan Society of Sports Industry
雑誌
スポーツ産業学研究 (ISSN:13430688)
巻号頁・発行日
vol.27, no.4, pp.4_317-4_331, 2017 (Released:2017-10-14)
参考文献数
32

The purpose of this study was to clarify the subjective feelings of athletes wearing sunglasses while playing sports, using mixed methods research. In Study I, we conducted a free-answered survey, using 50 athletes (Mage = 30.6, SD = 6.6) to clarify subjective feelings of athletes wearing sunglasses while playing sports. Judging from the words of the athletes, data regarding “Physical feelings” (lessening straining of eyes, lessening sensory temperature, fostering performance, improving judgment speed, lessening overstraining, improving visibility, lessening wind effect, preventing drying eyes, and preventing foreign matters entering eyes), and “psychological feelings” (fostering concentration, switching a mood, enhancing motivation, lessening stress, feeling calm, and having psychological distance from others) were extracted. Next, in Study 2, we formed questionnaire items to assess the degree of subjective feelings of wearing sunglasses while playing sports and obtained the responses from 450 athletes (Mage = 21.5, SD = 6.7). We compared the subjective feelings between sports events (track and field, golf, baseball, and tennis). Results showed that track and field athletes scored higher in psychological feelings than baseball and tennis players did. We concluded that there are physical and psychological feelings of athletes regarding wearing sunglasses during sports, and that feelings about wearing sunglasses differ according to the sports events the athletes engage in.
著者
高橋 豪仁 浦上 雅代
出版者
Japan Society of Sports Industry
雑誌
スポーツ産業学研究 (ISSN:13430688)
巻号頁・発行日
vol.14, no.2, pp.25-37, 2004

The sport teams owned by corporations have contributed to Japanese competitive sports since the Second World War. But in the 1990s some corporations abolished their teams because of the economic recession. In this tough situation, recently those corporations that haven't chosen to discontinue their teams have tried to change "corporate teams" into "club teams" instead of abolishing them. The patterns of club teams are various, but a common element is that they attempt to develop strong connections between the team and their local area. I would like to take up the "Sakai Blazers", which was established in 2000 with the aim of becoming a club team strongly rooted in the local area in the future, after having been a corporate team owned by Shin-nittetsu. The purpose of this paper is to investigate the Sakai Blazers' undertakings focusing on how they raised funds and how they have been acknowledged. The present annual operating expenses of the Blazers are 270 million yen, and almost two-thirds of it is given by Shin-nittetu as advertising expenses, though it has been decided that the funds from Shin-nittetu will be reduced to one-half in 2005. So they have embarked on various new businesses to establish a self-supporting system. For example, they have made a request to the Japan Volleyball Association that V League Organization should adopt a home & away system and admit multiple uniform sponsors. These requests were put into practice in 2003. The Sakai Blazers built up connections with the Sakai City government. They dispatch players to junior high school clubs in Sakai City to teach volleyball, conduct volleyball classes for citizens and hold a sport event called the "Blazers Cup" with funds from the Sakai school board. They put an emblem on the uniforms proclaiming that Sakai would be a city designated by an ordinance, with funds from the city. When the Blazers was established, they had no connections based in the local area, other than that with Shin-nittetu. In three years they set up these financial networks, since positive acknowledgement is indispensable.
著者
田口 義隆 児玉 ゆう子 平田 竹男
出版者
Japan Society of Sports Industry
雑誌
スポーツ産業学研究 (ISSN:13430688)
巻号頁・発行日
vol.29, no.2, pp.2_149-2_154, 2019 (Released:2019-04-18)
参考文献数
20

It has been said that sponsoring in-house sports teams can help to increase teamwork and loyalty within a firm, though sufficient evidence-based studies have not been done to substantiate this claim. This research aimed to examine the positive impact of a corporate sponsored sports team on its employees, primarily by measuring the following three factors ; 1) corporate shared-value, 2) both internal and external communications, and 3) employees’ attachment to and pride for the company. A questionnaire was sent to all 28,000 employees of Seino Holdings Co., Ltd., which sponsors a corporate baseball team for its employees, and 6,440 valid responses were received. 36.1% of the respondents said they had interest in the team, while 35.7% answered they were neutral toward it, and 28.8% answered that they were not interested in it. Furthermore, 12.3% of the respondents answered that they had participated in the baseball team activities. Both of the groups that showed interest or participated in the team scored higher in all three factors, compared to non-interest / non-participants (p<0.01). The results suggest that engagement of employees in corporate sponsored sports teams contributes to a deepening of inter-organizational relationships, helps to cultivate a collaborative corporate culture, and increases team spirit.
著者
高橋 豪仁
出版者
Japan Society of Sports Industry
雑誌
スポーツ産業学研究 (ISSN:13430688)
巻号頁・発行日
vol.6, no.1, pp.7-19, 1996
被引用文献数
2

The spectators attending sports in a stadium, who are the object of this study, are indispensable for professional sports. The purpose of this paper was to clarify the factors related to the frequency of stadium attendance. The factors clarified will be important materials to marketing managers regarding customer retention. The data was collected through questionnaires distributed to 362 people(men=180, women=182) who had been to the stadiums once or more in 1993 to watch the franchise games of Sanfrecce Hiroshima, which is one of the teams in the Japan Professional Soccer League. The procedure of this study was, first, to examine which items are related to the frequency of stadium attendance by applying X<SUP>2</SUP> test and hypothesis testing of Kendall's rank correlation to the data, and second, to identify which factors affected the frequency by using multiple regression analysis . As the result, there were three factors affecting the frequency of stadium attendance : the number of the players the spectators knew by name, the time required to get to the stadiums, and the degree to which the spectators regarded themselves as supporters.
著者
小笠原 正志 中嶋 健
出版者
Japan Society of Sports Industry
雑誌
スポーツ産業学研究 (ISSN:13430688)
巻号頁・発行日
vol.25, no.1, pp.1_61-1_73, 2015 (Released:2015-05-27)
参考文献数
37

“Jeju Olle” is the name of a series of walking trails (26 courses, totaling approximately 410km) located in Jeju Island, South Korea. "Olle" means “an alley to a village” in the dialect of the island. Ms. Myung-sook Suh has played a central role in the construction of Jeju Olle and serves as the president of the Jeju Olle Foundation, a non-profit organization. The first course of Jeju Olle was constructed in September 2007, and volunteers helped to extend and complete all the courses in November 2012. Olle is maintained by revenue from membership fees, company sponsorships, and sales of original brand products. In 2007, 3000 people came to walk on Olle, and since then the annual number of Olle walkers has increased significantly; every year since 2011 there have been over one million visitors, and this has brought about a new trend in tourism business. One of the main reasons for the increase in popularity in South Korea of the walking tours to Jeju Olle is the reduction in cost and improved access associated with an increase in the number of LCC flights from 2008. Jeju Olle has won praise both at home and abroad, and is a successful new business model of sports tourism, combining factors such as business management by non-profit organizations and activation of the regional economy.
著者
常行 泰子 谷 めぐみ 山口 泰雄
出版者
Japan Society of Sports Industry
雑誌
スポーツ産業学研究 (ISSN:13430688)
巻号頁・発行日
vol.25, no.1, pp.1_75-1_88, 2015 (Released:2015-05-27)
参考文献数
39

PURPOSE : The purpose of this study was to identify the factors influencing the stages of exercise behavior change in middle age, focusing on previous, social and psychological factors using qualitative methods.METHODS : Data were collected from a sample of forty people (18 men and 22 women) from 40 to 59 years old who live in Osaka and Hyogo. We conducted semi-structured interviews and fieldwork from November 2010 to September 2011. The hypothesis model, which consisted of previous, social and psychological factors influencing the stages of exercise behavior change, was verified.RESULTS : Stages of exercise behavior change in middle age were strongly influenced by human support, mainly in informal relationships such as exercise companions and family. The effect of the home was found in both the male and female samples. Work had a stronger influence on the male sample than the female sample. Some participants who practiced programs such as strength training or walking were resocialized to exercise and sports. These participants had not been satisfied with exercise and sports when they were in school, but they found satisfaction with new exercise and sports in adulthood.CONCLUSION : The socio-psychological factors in the middle age stage of life have an important meaning in resocialization to exercise and sports. Opportunities to get close to new exercise and sports are thought to be necessary for the adulthood life stage. This study suggests that a support system to continue exercise and sports based on continuous life stage connections is quite important.
著者
神谷 和義 舟橋 弘晃 間野 義之
出版者
Japan Society of Sports Industry
雑誌
スポーツ産業学研究 (ISSN:13430688)
巻号頁・発行日
vol.25, no.2, pp.2_313-2_325, 2015
被引用文献数
1

Over 1.1 million injuries and accidents happen in schools every year in Japan. Most of them happen during sports activities such as physical education or sports club activities. In order to prevent accidents it is important to elucidate the contributing factors by focusing on the occurrence. The purpose of this study was to elucidate the characteristics and factors contributing to sudden death during sports activities in schools, by using text-mining analysis. Data was collected from the database of death and disability cases publicized by the Japan Sports Council. There were 127 cases of sudden death during sports activities from 2005 to 2012. The results by morphological analysis and co-occurrence network analysis revealed two characteristics. The first point was that the ′act of running′ had a close relationship with the occurrence of sudden death in schools. The second was that not a few cases of sudden death happened even though the children had done warm-up exercises before the accident. Our results suggest that the relationship with the act of running, warm-up exercise and the occurrence of sudden death should be kept in mind when sports activities in schools are held. In addition, our study shows that data-mining analysis has a potential to objectively analyze more than one million injuries and accidents in schools.
著者
山下 大悟 畔蒜 洋平 平田 竹男
出版者
Japan Society of Sports Industry
雑誌
スポーツ産業学研究 (ISSN:13430688)
巻号頁・発行日
vol.25, no.1, pp.1_107-1_110, 2015

This research conducted a profile investigation of the members who belong to the Waseda University Rugby Football Club, for the purpose of clarifying the tendencies of rookie players recruited into university rugby clubs. There were 7 high schools from which over 10 players were recruited in 10 seasons by the club. Among the more than 10 players in 10 seasons there were 5 high schools from which the players became prime members of the club. Furthermore, it turned out that students of the attached high school of Waseda University and its strong team of high school rugby football were highly recruited by the club. However, the rate of the prime members from Higashi Fukuoka high school and Keiko Gakuen high school were high. It is assumed that these high schools are good partners of the Waseda University Rugby Football club. On the other hand, although there were many players from attached high schools, there were few prime players. Therefore, research into training and strengthening of these high schools is required for future study.
著者
荒井 弘和
出版者
Japan Society of Sports Industry
雑誌
スポーツ産業学研究 (ISSN:13430688)
巻号頁・発行日
vol.23, no.2, pp.2_165-2_175, 2013

The present studies focused on collective efficacy (CE) among Japanese athletes. The purpose of study I was to compare psychological performance CE between individual and team sports, or whether or not athletes had a rival on their team. The aims of study II were to collect, organize, and consolidate enhancement strategies for psychological performance CE. In study I, data were analyzed from 251 athletes who responded to an Internet-based cross-sectional survey. Based on t-testing, no significant difference in psychological performance CE was observed between individual and team sports; however, based on ANCOVA, significant differences were observed regarding whether or not there was a rival on the team. In study II, fifty participants were recruited to participate and a bottom-up approach was adopted by categorizing the types of CE enhancement strategies collected from the participants. The strategies to enhance psychological performance CE were collected through open-ended questionnaires and semi-structured interviewing. The strategies reported by the participants were categorized via arrangement and adjustment by four workers using the KJ method. The data were classified into 10 to 18 strategies for each psychological performance CE item. This study may provide valuable information for enhancing psychological performance CE among athletes.
著者
村上 治 礒部 真志 西脇 剛史
出版者
Japan Society of Sports Industry
雑誌
スポーツ産業学研究 (ISSN:13430688)
巻号頁・発行日
vol.9, no.1, pp.9-16, 1999
被引用文献数
7 2

Flexibility is one of the important properties of running shoes. This function has been evaluated by the bending stiffness of the shoe sole. However, this evaluation method seems to be insufficient because it cannot consider the deformation behaviors of the human foot and the shoe sole. The human foot can flex at the metatarsophalangeal joint only. This indicates that deformation of shoe sole must be considered. In this study, a new evaluation method for the flexibility of running shoes based on shoe sole deformation is proposed. In this method, curvature distributions of the plantar surface and shoe soles were measured at heel 100 mm up. The proposed flexibility is evaluated from the comparison. The influences of groove position and depth upon the sole curvature distribution were measured by both the experiment and the finite element method. Then, based on the analytical results, several shoes were made and these were evaluated by sensory evaluation test. From these results, it is suggested that matching the maximum flexion point of the shoe sole with that of plantar surface is important.